https://mage-dev.philipkingsley.co.uk/philip-kingsley-elasticizer-extreme-refill-1000ml.html?___store=default54654Elasticizer Extreme Rich Deep-Conditioning Treatment Refill 1000mlhttps://mage-dev.philipkingsley.co.uk/media/catalog/product/5/2/5272-pk-elasticizer-extreme-treatment-1000ml.png102102GBPInStock/Product Type /Refills/Product Type /New In/Product Type /Black Friday/Black Friday Elasticizer/Product Type /Black Friday/Black Friday Supersizes/Product Type /Black Friday/Black Friday Refills/Best-Sellers/Elasticizer251200224218262571219120856<p>Pre-shampoo hair mask treatment that delivers elasticity and bounce to hair. Also provides UV protection even after washing, helping prolong the life of colour treatments. Visible results from one application that improves with continued use. Fragrance free.</p> <div class="magezon-builder magezon-builder-preload"><div class="y9i6d1r mgz-element mgz-element-row full_width_row mgz-row-equal-height content-bottom"><div class="mgz-element-inner y9i6d1r-s"><div data-background-type="image" data-parallax-image-background-position="center bottom" class="mgz-parallax y9i6d1r-p"><div class="mgz-parallax-inner"></div></div><div class="inner-content mgz-container"><div class="flnnysn mgz-element mgz-element-column mgz-col-xl-25 mgz-col-md-6"><div class="mgz-element-inner flnnysn-s"><div class="h0d8ron mgz-element mgz-child mgz-element-heading"><div class="mgz-element-inner h0d8ron-s"><h6 class="mgz-element-heading-text" > The proven answer to dry hair </h6><style class="mgz-style">.mgz-element.h0d8ron .mgz-element-heading-text{color:#000000;}</style></div></div><div class="a4qdsmh mgz-element mgz-child mgz-element-heading"><div class="mgz-element-inner a4qdsmh-s"><h3 class="mgz-element-heading-text" > Intensely rehydrate porous and fragile hair </h3><style class="mgz-style">.a4qdsmh-s{margin-bottom:25px !important;}.mgz-element.a4qdsmh .mgz-element-heading-text{color:#000000;}</style></div></div><div class="eih8cy2 mgz-element mgz-child mgz-element-text"><div class="mgz-element-inner eih8cy2-s"><p><span style="">Strands feel like straw? Frizziness out of control? Curls undefined? </span></p><p><span style="">Redefine curls, intensely rehydrate porous and fragile hair and dramatically decrease breakage with a weekly treatment of Elasticizer Extreme. </span></p></div></div><div class="ffyy1mv mgz-element mgz-child mgz-element-icon_list"><div class="mgz-element-inner ffyy1mv-s"><div class="mgz-icon-list mgz-icon-list-vertical"><div class="mgz-icon-list-item"><i class="mgz-icon-list-item-icon fas mgz-fa-check"></i> <span class="mgz-icon-list-item-text">Defines and strengthens curls</span> </div><div class="mgz-icon-list-item"><i class="mgz-icon-list-item-icon fas mgz-fa-check"></i> <span class="mgz-icon-list-item-text">Reduces breakage by 40%* after one use</span> </div><div class="mgz-icon-list-item"><i class="mgz-icon-list-item-icon fas mgz-fa-check"></i> <span class="mgz-icon-list-item-text">Intenseldy hydrates & deeply conditions</span> </div><div class="mgz-icon-list-item"><i class="mgz-icon-list-item-icon fas mgz-fa-check"></i> <span class="mgz-icon-list-item-text">Banishes frizz & tangles</span> </div></div><style class="mgz-style">.ffyy1mv-s{margin-bottom:30px !important;}.mgz-element.ffyy1mv .mgz-icon-list-item{margin-bottom:5px;}.mgz-element.ffyy1mv .mgz-icon-list-item-icon{color:#000000;}.mgz-element.ffyy1mv .mgz-icon-list-item-text{color:#000000;}</style></div></div><div class="nb4wtk8 mgz-element mgz-child mgz-element-button"><div class="mgz-element-inner nb4wtk8-s"><div class="mgz-button mgz-btn-style-flat mgz-btn-size-md"><a href="" class="mgz-link mgz-btn" title="" ><i class="fas mgz-fa-plus-circle"></i> Full Product description </a> </div><style class="mgz-style">.nb4wtk8-s{padding-right:0px !important;padding-left:0px !important;}.mgz-element.nb4wtk8 .mgz-link{border-radius:0px;background-color:rgba(0, 0, 0, 0);}.mgz-element.nb4wtk8 .mgz-link{border-radius:0px;background-color:rgba(0, 0, 0, 0);}.mgz-element.nb4wtk8 .mgz-link{padding: 0;}</style></div></div><script>
require(['jquery', 'mage/apply/main', 'Magezon_Core/js/jquery.magnific-popup.min'], function($, mage) {
var content = '<div class=\"mgz-button-modal-inner\"><div class=\"mgz-button-modal-header\"><h3 class=\"mgz-button-modal-title\" >About Elasticizer Extreme Pre-Shampoo Treatment</h3></div><div class=\"mgz-button-modal-content\"><p>Elasticizer Extreme contains all the deep conditioning ingredients of Philip Kingsley’s cult product Elasticizer, but in higher doses to nourish very dry, fragile and thirsty hair.</p><p>Our pre shampoo conditioning treatment is heralded as the best hair treatment for damaged, dry & curly hair. It provides instant hydration and nourishment, leaving your hair full of elasticity, bounce and reflective shine.</p><p>Forget all you know about traditional hair masks — Elasticizer Extreme pre-shampoo treatment brings frizzy, tangled strands back to life INSTANTLY. Designed for very dry, fragile, porous hair and coarse, coiled and curly hair textures. Our supercharged intensely conditioning pre-shampoo treatment mask will redefine curls, intensely rehydrate porous and fragile hair and dramatically decrease breakage.</p><ul><li><p>CLINICALLY PROVEN to reduce breakage after just one use*</p></li><li><p>Defines and smoothes curls </p></li><li><span style=\"font-size: 14px;\">Combats frizz</span></li><li><p>RESTORES ELASTICITY and bounce</p></li><li><p>Banishes tangles, frizz & straw-like ends </p></li><li><p>The solution to STRONGER, HEALTHIER HAIR</p></li><li><p>INSTANT SHINE that catches the light</p></li><li><p>Leaves hair obsessively smooth and soft</p></li><li><p>Tames tangles</p></li><li><p>Brings dry hair back to life</p></li></ul><h4><span style=\"font-size: 16px;\"><strong>Why is hair elasticity important?</strong></span></h4><p>Did you know that a healthy hair can stretch up to a third of its length, and swell up to 20% of its diameter, making it even stronger than a copper wire of the same diameter? However, when hair is dry and damaged it lacks stretchability, is weaker and will snap more easily under tension. </p><p>Flooding hair with moisture, Elasticizer Extreme restores this stretch back into dry hair, which in turn makes strands more resilient against daily stressors like brushing and styling. In fact, after just ONE use, Elasticizer Extreme is CLINICALLY PROVEN to reduce breakage^. </p><h4><span style=\"font-size: 16px;\"><strong>How do I use it?</strong></span></h4><p>Apply Elasticizer Extreme to damp hair and leave for <span style=\"text-decoration: underline;\">at least</span> 20 minutes - the longer the better, and you can even leave it on overnight. Wash out with a Shampoo & Conditioner for your hair type and style as normal. </p><p><span class=\"TextRun SCXP184299726 BCX0\" lang=\"EN-GB\" style=\"font-size: 10px;\" xml:lang=\"EN-GB\" data-usefontface=\"true\" data-contrast=\"none\"><span class=\"NormalTextRun SCXP184299726 BCX0\">^46% REDUCTION IN BREAKAGE AFTER ONE USE - INDEPENDENT INSTRUMENTAL TEST</span></span><span class=\"EOP SCXP184299726 BCX0\"></span></p></div></div>';
var valid = true;
var elemsHtml = "";
if (content.includes('ELEMENT_CONTENT')) {
if (elemsHtml) {
elemsHtml = elemsHtml.replace(/[\"']/g, '\$&').replace(/\u0000/g, '\0').replace(/{/g, '\{').replace(/}/g, '\}');
content = content.replace('ELEMENT_CONTENT', elemsHtml);
} else {
valid = false;
}
}
if (valid) {
$('.nb4wtk8 .mgz-btn').click(function(e) {
e.preventDefault();
$.magnificPopup.open({
items: {
src: $(content)
},
callbacks: {
beforeOpen: function() {
this.contentContainer.addClass('mfp-with-anim');
this.st.mainClass += ' mfp-move-horizontal';
},
open: function() {
$(mage.apply);
$('body').trigger('magezonBuilderLoaded');
$( window ).trigger('mgzResponsiveTypography');
$('.nb4wtk8-modal').find('.mgz-waypoint').removeClass('mgz-waypoint').trigger('mgz:animation:run');
if (typeof window.mgzLazyload == 'function') {
window.mgzLazyload();
}
}
},
mainClass: 'nb4wtk8-modal mgz-button-modal-content mgz-button-modal',
removalDelay: 500,
showCloseBtn: true
});
return false;
});
$(document).on('click', '.mgz-btn-close', function() {
$.magnificPopup.close();
return false;
});
}
})
</script><style class="mgz-style">.flnnysn-s{padding:150px 0px 150px 0px!important;}@media (max-width: 991px) {.flnnysn-s{padding:0px!important;}}@media (max-width: 767px) {.flnnysn-s{padding:120px 24px 0px 24px!important;}}</style></div></div><div class="nrpi4sb mgz-element mgz-element-column mgz-col-xl-35 mgz-col-md-6"><div class="mgz-element-inner nrpi4sb-s"><div class="o4i89k3 mgz-element mgz-child mgz-element-single_image mgz-image-hovers"><div class="mgz-element-inner o4i89k3-s"><div class="mgz-single-image-wrapper"><div class="mgz-single-image-inner "><!-- @2b1c denys: add loading attribute to image, possible value empty,lazy,eager --><img class="mgz-hover-main" src="https://mage-dev.philipkingsley.co.uk/media/Product-in-hand/1000L_EL_EX.png" alt="1000L_EL_EX" width="740" title="" /></div></div><style class="mgz-style">.o4i89k3{float:none;}.o4i89k3-s{text-align:center;padding-top:0px !important;}.mgz-element.o4i89k3 .image-content{width:100%;text-align:center;}.mgz-element.o4i89k3 .image-title{font-size:16px;}</style></div></div><style class="mgz-style">.nrpi4sb-s{padding:0px!important;}</style></div></div></div><style class="mgz-style">.y9i6d1r-s{padding-top:0px !important;padding-bottom:0px !important;margin-bottom:0px !important;background-color:#EE688E !important;}@media (max-width: 991px) {.y9i6d1r-s{padding-top:120px !important;padding-bottom:70px !important;}}@media (max-width: 767px) {.y9i6d1r-s{padding-top:120px !important;padding-bottom:70px !important;}}</style></div></div></div>3824.65060771205764add-to-cartElasticizer ExtremeRich Deep-Conditioning Treatment Refill 1000mlAdds elasticity and bounce to natural tightly coiled curls and very porous hair15offTreatmentsNatural Coiled CurlsDry Hair, Fine Hair, Processed HairElasticity, Shine, Smoothing, Anti-Frizz, Strength, Repair
We've made the switch to refill pouches for our 1000ml Elasticizer Extreme! Why? Easy to pour and easy to store, they are 100% recyclable and reduce plastic waste by 87%. Replacing our airless pump bottles, they're a more sustainable solution with an equally easy-to-use design.
Our new pouches are ready to use as they come, or, simply unscrew the reclosable cap, squeeze the middle of the pouch and decant — either refill an old, clean 150ml Elasticizer pot, which can be refilled over 6 times, or any container of your choice. They're kinder to the planet and your wallet too!
Incredible results
Why choose Elasticizer Extreme?
94%
agreed their dry hair felt revived after one use
94%
said their hair no longer felt like straw after one use
91%
agreed their dry hair felt intensely nourished after one use
Hydrolyzed Elastin ensures your hair breaks less, by providing stretch and strength, while Castor Oil and Olive Oil rehydrate your hair to make it look shiny and healthy.
I thought it was the best pre shampoo I had ever used and I am so pleased with the results!! My hair has come back to life and I could not be happier because my hair is more manageable, my CURLS are much more BOUNCY and defined. My hair is more SHINIER, than ever before and my hair is so much easier to style.
NEW CUSTOMER, January 2023
Need to know a bit more?
Frequently Asked Questions
We answer some common queries about Elasticizer Extreme.
If you have more questions you can submit a question below or visit our Help Centre to speak with our Customer Care Team.
Elasticizer is best used regularly, so most people benefit from treating themselves once or twice a week. You will see immediate results from the very first use – but the longer you use it, the better hair will become over time.
Our tip is to start with a small amount and add more if you need it. If you feel the Elasticizer is really sinking in and visibly disappearing, then keep applying more until your hair feels slippery and covered. You can’t use too much! Your hair will only absorb as much as it needs, and you’ll be shampooing away any excess. The more out-of-condition and dry your hair is, the more Elasticizer it will drink in.
You can! If you are someone who prefers to shampoo in the morning, then you might find it is more convenient to apply Elasticizer before bed. It’s a good idea to wrap your hair in a microfibre turban overnight to keep it nice and secure. Then rinse well, shampoo and condition as normal the next day. If you have fine hair, shampoo twice.
Elasticizer is designed to be shampooed away, so for most hair types it is too heavy to be simply rinsed off. However, those with very curly hair sometimes feel it works well when used as a post-shampoo conditioner, and can really tame and smooth frizziness.
Reviews & Questions
What our customers say...
Notice: You Are Accessing a Development Environment — Not the Live Store
Please be advised that this environment is intended solely for development and testing purposes. Any orders placed here will not be processed or fulfilled.
If you are a customer seeking to make a purchase, we kindly ask you to visit our official live website to ensure a secure and seamless shopping experience.
For authorized personnel, please enter the designated access code to proceed. Otherwise, you may return to the live store here.
Login and Registration Form